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Thinking, Fast and Slow by Daniel Kahneman |
Kahneman's basic premise is that our thinking is not as logical as we like to believe. My initial rueful amusement that he'd been awarded the Nobel Economics prize for discovering what women have always been derided for claimimg soon dissolved. Rather than examining underlying unconscious psychology he identifies two distinct mental processes: System 1 (fast, instinctive, emotional) and System 2 (slower, deliberative, more logical) and how they interact in our decision-making. I ended up ruefully admiring his research.
(Annabel Bedini - bwl 88 Spring 2018 ) |
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